Case Studies

Success Stories

Samsung

Learn how Samsung cut through a competitive, cluttered media landscape to drive awareness of the Samsung Galaxy S8 phone in the EU.

“The key benefits to these tools is that you are driving an always type advertising program.”

—Matt Collins, Channel Manager

“We use Sponsored products with all our campaigns because we see quite good performance for them.”

—Georgina Paraschiv, Senior Digital Marketing Manager

Seiko

A watch brand built on the success of its search campaigns and grew demand for its products.

Waterwipes

Waterwipes exceeded return on ad spend (ROAS) goals by 9X through using a combination of Amazon Search and Display advertising solutions.

Rhodius

A water and beverages brand used Amazon display ads to boost its canned water line.

Superfit

Legero Schuhfabrik GesmbH worked with Amazon to build additional awareness and visibility for its popular Superfit brand of children’s shoes. The Amazon.de campaign delivered increased consideration and sales with an overall ROI of 24,03 € (return on ad spend).

Nespresso

Learn how the coffee pioneer beat CPA goals by 70% and drove sales 3x higher on Amazon compared to its projected goals.

Sharpie

Newell Rubbermaid used the creative canvas of the Fire tablet to increase product awareness and engage customers in and innovative way over the Easter Holiday. Through collaborative work with Amazon Retail and Amazon social, the campaign drove customer engagement, awareness and ultimately moved product.