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Webinars

Learn more about Amazon's advertising options and how to set up your ads for success.

Join our weekly webinars to ask questions in a live Q&A session with specialists and learn about launching your first Sponsored Products and Sponsored Brands campaigns, optimizing your current campaigns, and more.

Getting started - For beginners

Sign up for our introductory webinar if you’re new to Amazon Advertising and want to learn more about sponsored ads. Our advertising specialists will show you how to set up your first ad campaign to help you drive product visibility and sales.

Learn how to grow your business and maximise sales with sponsored ads. The presentation will include:

  • Introduction to sponsored ads
  • Live demo on how to launch an automatic Sponsored Products campaign
  • Live question and answer session

This event is for Amazon selling partners who haven’t created their first Sponsored Products campaign yet.

For sellers enrolled in Amazon Brand Registry (Seller Central) and vendors (Vendor Central):

Monday, 6th July 2020 | 10:30 a.m. GMT
Monday, 20th July 2020 | 2:00 p.m. GMT
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For sellers not currently enrolled in Amazon Brand Registry (Seller Central):

Monday, 13th July 2020 | 2:00 p.m. GMT
Monday, 27th July 2020 | 2:00 p.m. GMT
REGISTER NOW →

Other beginner-level webinars

For sellers enrolled in Amazon Brand Registry (Seller Central) and vendors (Vendor Central)

Learn how to set up your Store for success
Wednesday, 15th July 2020 | 2:00 p.m. CET
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For all vendors (Vendor Central)

Help grow your business with Sponsored Display
Wednesday, 22nd July 2020 | 10:30 a.m. CET
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For all sellers and vendors

Getting started with budgets and bids
Thursday, 16th July 2020 | 10:30 a.m. CET
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Understanding keywords
Thursday, 16th July 2020 | 2:00 p.m. CET
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Beyond the basics - For intermediates

Sign up if you recently launched your first sponsored ads campaign and want to learn how to optimise your campaigns and improve performance.

Want to learn how to get the most out of your sponsored ads? This presentation will include:

  • Introduction to campaign optimization
  • Live demo on how to launch a manual Sponsored Products campaign
  • Live question and answer session

This event is for Amazon advertisers who have launched their first Sponsored Products campaign and want to learn best practices for improving their performance.

For sellers enrolled in Amazon Brand Registry (Seller Central) and vendors (Vendor Central):

Tuesday, 7th July 2020 | 10:30 a.m. GMT
Tuesday, 21st July 2020 | 10:30 a.m. GMT
REGISTER NOW →

For sellers not currently enrolled in Amazon Brand Registry (Seller Central):

Tuesday, 14th July 2020 | 10:30 a.m. GMT
Tuesday, 28th July 2020 | 10:30 a.m. GMT
REGISTER NOW →

Other intermediate-level webinars

For sellers enrolled in Amazon Brand Registry (Seller Central) and vendors (Vendor Central)

Learn how to create and optimise your Sponsored Brands campaigns and Stores
Wednesday, 8th July 2020 | 2:00 p.m. GMT
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[NEW] How to optimise your Store to captivate shoppers
Wednesday, 29th July 2020 | 10:00 a.m. GMT
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For all sellers and vendors

Tips for optimizing your budget and bids
Thursday, 2nd July 2020 | 10:30 a.m. GMT
Thursday, 30th July 2020 | 10:30 a.m. GMT
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Tips for optimizing your keywords strategy
Thursday, 2nd July 2020 | 2:00 p.m. GMT
Thursday, 30th July 2020 | 2:00 p.m. GMT
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Workshop: automatic and manual targeting
Thursday, 9th July 2020 | 2:00 p.m. GMT
Thursday, 23rd July 2020 | 10:30 a.m. GMT
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Amazon sponsored ads office hours
Every Friday | 11:00 a.m. GMT
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[NEW] Tips for adapting sponsored ads to your needs
Friday, 3rd July 2020 | 2:00 p.m. GMT
Friday, 24th July 2020 | 2:00 p.m. GMT
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Improving performance - For advanced

Sign up if you actively use sponsored ads and want to learn more about how to improve your ad performance with campaign reports.

For all sellers and vendors

Know your campaign tools: Spotlight on Sponsored Products reporting
Thursday, 9th July 2020 | 10:30 a.m. GMT
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For sellers enrolled in Amazon Brand Registry (Seller Central) and vendors (Vendor Central)

Know your campaign tools: Spotlight on Sponsored Brands reporting
Thursday, 23rd July 2020 | 2:00 p.m. GMT
REGISTER NOW →